HemoSense Corporation of San Jose, CA is hiring some of our top executives from diagnostics this year. 

Colleen Stern has joined HemoSense as the Director of Corporate Accounts.  Colleen has over 18 years of experience working with manufacturers and distributors in the health care industry. Most recently, she has held the position of Vice President, member relations for the Health Industry Distributors Association (HIDA). Colleen was in charge of relationships with the HIDA member distributors. She was responsible for new member recruitment, member retention and managed the HIDA distributor advisory councils. The three advisory councils (Hospital, Physician, and LTC) advised HIDA on what products and services distributors needed for each market segment.  Colleen started her career in the med/surg industry as a sales rep in the Carolinas with Graham-Field. During her four years with Graham-Field she also held the positions of Marketing Manager and Regional Sales Director.  She then joined McKesson Medical - Surgical as a sales manager for 6 years and was promoted to Director, Primary Care Marketing.  After 9 years with McKesson she left to relocate to Washington DC and joined HIDA in 2003. In her new role with HemoSense, Colleen will continue building the INRatio brand, accelerate our sales momentum and enhance our business relationships at corporate and regional levels with select distribution partners.

HemoSense also announced that it has appointed Brendan St. John as Marketing Manager responsible for rapidly expanding patient adoption of its easy to use INRatioŽ home PT/INR monitor.   Mr. St. John is a veteran of the medical diagnostics industry serving over 11 years in the competitive blood glucose monitoring industry.  Most recently he spent 3 years as a Marketing Consultant for TheraSense, Inc. as they established themselves as the most successful company to enter SMBG space in over a decade.  Prior to TheraSense, he spent 8 years at LifeScan (a Johnson & Johnson Company) in various leadership roles involving direct to consumer initiatives along with loyalty and retention marketing.  Mr. St. John is a graduate of the Fischer College of Business at The Ohio State University and holds his M.B.A degree in Marketing from Santa Clara University.  In addition to his professional career he serves as President of the East Bay Ohio State Alumni Association.  He resides in Pleasanton with his wife and 3 children.

Seidler Bernstein, Inc., a full-service marketing and communications agency specializing in health care and life science, announced the appointment of Kathie Coe Renner as the agency's Executive Creative Director.  Kathie joins Seidler Bernstein after a successful freelance career working with small to mid-size companies, advertising agencies and non-profits. She has provided strategic direction, art direction and design in print, TV and Web media for clients as diverse as Bayer HealthCare, Converse, Corning Life Science, Fidelity, the Boston Museum of Science, Partners Healthcare, Sony, United Way and Whole Foods Market.  Before going freelance, Kathie was Creative Director at PJA Advertising and Davis & Partners, as well as Senior Art Director at Hill, Holliday, Connors, Cosmopulos, Houston, Herstek, Favat and Welch, Currier, Curry, Anderson. Kathie has deep experience in art direction and branding in consumer, healthcare, finance, retail and technology marketing. She has been recognized by the Andy, Clio, Design Show, Effie, and Hatch Awards, and by the New York Film Festival. Her work has been featured in Communications Arts magazine.  Seidler Bernstein's new Creative Director is a graduate of the Massachusetts College of Art, with a BFA in Communications Design.

Third Wave Technologies Inc. announced changes on the company's management team associated with the succession last month of Kevin T. Conroy to president and chief executive.  Maneesh K. Arora will begin transitioning to the position of chief financial officer immediately. The transition will be completed by mid-March. James J. Herrmann will remain with the company as its principal financial officer through the filing of its annual report to affect a smooth transition. Gregory K. Hamilton, who has served as the company's executive director of planning and administration, has been appointed vice president of finance.  Mr. Arora, 37, joined Third Wave in January 2003 with a strong background in finance, business strategy and marketing. He served as the company's director of marketing until his promotion to vice president of marketing and strategy in October 2003. He was appointed senior vice president of commercial operations in March 2004. Prior to joining Third Wave, Mr. Arora was director of corporate strategy and new ventures at Ondeo Nalco, a $3-billion subsidiary of Suez, the global industrial services provider. Mr. Arora spent nine years at Kraft Foods in a range of finance, sales and marketing roles before joining Nalco. He earned a master's of business administration degree from Northwestern's Kellogg School of Management and bachelor's degree in economics from the University of Chicago.  Mr. Hamilton, 35, joined the company from Leo Burnett USA, where he served first as controller of its U.S. subsidiaries and then successively as vice president and chief financial officer of three of its business units. Prior to joining Leo Burnett USA, Mr. Hamilton was an auditor and consultant at the Arthur Andersen and Accenture firms. He earned a master's of business administration degree from the University of Chicago's Graduate School of Business and a bachelor's degree in finance from Purdue University.  John A. Bellano, 37, has been appointed vice president of sales. He succeeds Jake Orville, who will transition to a new role in the company. Mr. Bellano joined Third Wave in February as regional vice president of sales from Roche Diagnostics. Mr. Bellano joined Roche in early 2000, where he became one of four regional business managers for its molecular business in the United States. As a regional business manager, he hired and developed a sales team of 11 representatives with revenues of more than $50 million. His sales organization regularly exceeded its goals. Mr. Bellano also has managed multi- million dollar territories for Sanofi Diagnostics Pasteur, where he was responsible for infectious disease products in the northeastern United States, and for Abbott Laboratories.

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Posted 3/16/06